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Benefits:
- Company parties
- Competitive salary
- Opportunity for advancement
- Paid time off
- Training & development
About Woolsey Construction
Woolsey Construction San Diego is a premier luxury design-build firm specializing in custom homes, whole-home remodels, ADUs, and high-end outdoor living spaces across San Diego’s most sought-after neighborhoods. Rooted in The Woolsey Way — our commitment to clarity, craftsmanship, and care — we deliver an exceptional client experience built on trust and transparency.
Position Overview
We’re seeking a Marketing Manager to lead digital strategy, brand storytelling, and campaign execution for our growing design-build company. This role is ideal for a creative strategist who thrives in both high-level planning and hands-on implementation — ensuring Woolsey Construction continues to stand out as San Diego’s leader in luxury residential construction.
Key Responsibilities
- Develop and execute integrated marketing strategies aligned with The Woolsey Way and company growth goals.
- Oversee and manage the Woolsey Construction website — including SEO optimization, content updates, landing pages, analytics tracking, and integration with CRM and lead forms.
- Plan and implement multi-channel marketing campaigns, including email, paid media, social, print, and local events.
- Manage the content calendar and production of creative assets (photo, video, and design) that reflect our craftsmanship and brand identity.
- Monitor campaign analytics, SEO performance, and web traffic metrics to measure ROI and optimize engagement.
- Collaborate cross-functionally with leadership, sales, and operations to ensure brand consistency and high-quality client communications.
- Identify PR, award, and partnership opportunities to enhance visibility in the luxury home and design-build market.
- Support website blog strategy and SEO-driven content that improves ranking for target keywords such as luxury custom homes San Diego, design-build remodeling, and ADU construction San Diego.
- Manage external vendors, photographers, and creative partners as needed.
Qualifications
- 3–5+ years of experience in marketing, preferably in construction, real estate, architecture, or luxury design industries.
- Proven success in SEO, website management, and Google Analytics / Search Console.
- Experience with CRM systems, email automation, and digital advertising platforms.
- Familiarity with Adobe Creative Cloud (Photoshop, InDesign, Illustrator) and WordPress or similar CMS.
- Strong writing, communication, and project management skills with exceptional attention to detail.
- A passion for design, storytelling, and building meaningful client experiences.
- Positive, proactive, and collaborative — embodying The Woolsey Way of excellence, integrity, and care.
Compensation: $72,000.00 - $80,000.00 per year
Woolsey Construction
Our company strives to provide exceptional services that reflect the care we take to support our clients through each stage of their project. The special attention we give to the design and building process reflect that safety and integrity are of the utmost importance to ensure our projects are completed to the highest standard from start to finish.
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